This 2020 Toyota GR Supra 3.0 Launch Edition represents a pivotal moment in automotive history: the return of the legendary Supra nameplate after a 17-year absence. Co-developed with BMW and built around the potent B58 turbocharged 3.0-liter inline-six, the A90-generation GR Supra redefined Toyota's performance identity for a new era. The Launch Edition was Toyota's exclusive celebration of this rebirth, limited to just 1,500 individually numbered examples worldwide and distinguished by unique interior treatments, 19-inch forged matte black wheels, red mirror caps, and a numbered dashboard plaque bearing Akio Toyoda's signature. This particular example is number 1,240 of 1,500 and presents with a modified originality status, making it a rare blend of limited-production provenance and serious performance engineering.

Described by the seller as equipped with extensive performance hardware, this Supra has been transformed far beyond its factory specification. According to the seller, key modifications include:

• Powertrain: Pure 850 Turbo with port injection and ID1050x injectors, Visconti Stage 1 fuel system upgrade, Motiv Reflex+ control unit, and Ecutek flex fuel tune
• Intake & Forced Induction: MST V2 intake, Injen chargepipe, and VVT crankcase breather
• Suspension & Chassis: HKS adjustable lowering springs and an aftermarket strut tower brace
• Wheels: 19-inch VR Forged DO3-R wheels
• Exterior Aero: Seibon TV-style carbon fiber hood, OLM forged carbon fiber duckbill spoiler, carbon fiber front lip, Ikon side skirt extensions, rear bumper spats, and Rexpeed forged carbon fiber wind deflectors
• Interior & Lighting: OLM V1 F1-style third brake light and a forged carbon fiber steering wheel with integrated LEDs

Factory equipment carried over from the 3.0 Premium foundation includes the Driver Assist Package, carbon fiber mirror caps, red mirror caps, 19-inch forged wheels, heated seats, JBL premium audio, wireless Apple CarPlay, navigation, wireless charging, and adaptive variable suspension.

From a market perspective, the Toyota GR Supra 3.0 Launch Edition occupies a unique position within the A90 ecosystem. According to Classic.com market data, Launch Edition examples have averaged approximately $51,431 in recorded sales, with a range spanning from roughly $42,250 to $66,000 depending on mileage, originality, and modification level. Comparable modified Launch Editions have consistently traded in the upper tier of this range, reflecting strong collector and enthusiast demand for these numbered cars—particularly when enhanced with substantive powertrain upgrades. With 26,422 miles indicated, this example sits in a sweet spot of being properly driven yet preserved, offering both the historical significance of a limited-production launch vehicle and the outright performance of a built B58 platform.