Bonhams Amelia Island (2016)

1928 Chrysler Imperial Series 80 Touralette

Chrysler Imperial - 1st Gen

Chrysler

Chrysler is an American automotive manufacturer founded in 1925 by Walter Chrysler. Long known for creating high end luxury cars, Chrysler is considered one of the &quot;Big Three,&quot; alongside General Motors and Ford. Over the course of its history, Chrysler has acquired and created brands such as <a href="https://www.classic.com/m/desoto">DeSoto</a>, <a href="https://www.classic.com/m/jeep/">Jeep</a>, and <a href="https://www.classic.com/m/dodge/">Dodge</a>, as well as itself being acquired first by Daimler AG, and then <a href="https://www.classic.com/m/fiat/">Fiat</a>. Notable models produced by Chrysler include the <a href="https://www.classic.com/m/chrysler/imperial/">Imperial</a>, <a href="https://www.classic.com/m/chrysler/new-yorker/">New Yorker</a>, <a href="https://www.classic.com/m/chrysler/300-letter-series/">300 Letter Series</a>, <a href="https://www.classic.com/m/chrysler/airflow">Airflow</a>, and <a href="https://www.classic.com/m/chrysler/cordoba/">Cordoba</a>. Chrysler was also responsible for the creation of the <a href="https://www.classic.com/m/imperial/">Imperial</a> brand, which was built by Chrysler, but branded separately in order to be marketed as an ultra high end car.

Chrysler is an American automotive manufacturer founded in 1925 by Walter Chrysler. Long known for creating high end luxury cars, Chrysler…

Imperial - 1st Gen

Chrysler Imperial

Chrysler introduced the Imperial in 1926. The Imperial was a series of high end luxury cars that for most of their production life represented the top of the Chrysler model lineup. Imperials were available in a wide range of body styles during their lifetime.&nbsp;In 1955, Chrysler decided to make Imperial an independent brand, with no Chrysler badging. The <a href="https://www.classic.com/m/imperial/">Imperial</a> was sold independently of Chrysler until 1983, when the brand was dissolved. The Imperial name would be used again for a Chrysler model in 1990. Chrysler produced the Imperial in seven generations: <a href="https://www.classic.com/m/chrysler/imperial/1st-gen/">1st Gen (1926-1930)</a>, <a href="https://www.classic.com/m/chrysler/imperial/2nd-gen/">2nd Gen (1931-1933)</a>, <a href="https://www.classic.com/m/chrysler/imperial/3rd-gen/">3rd Gen (1934-1936)</a>, <a href="https://www.classic.com/m/chrysler/imperial/4th-gen/">4th Gen (1937-1939)</a>, <a href="https://www.classic.com/m/chrysler/imperial/5th-gen/">5th Gen (1940-1948)</a>, <a href="https://www.classic.com/m/chrysler/imperial/6th-gen/">6th Gen (1949-1954)</a>, and <a href="https://www.classic.com/m/chrysler/imperial/7th-gen/">7th Gen (1990-1993)</a>.

Chrysler introduced the Imperial in 1926. The Imperial was a series of high end luxury cars that for most of their production life…

Imperial

Chrysler first introduced the <a href="https://www.classic.com/m/chrysler/imperial/">Imperial</a> in 1926. The Imperial was created to compete with the top automotive manufacturers at the time, including makes such as <a href="https://www.classic.com/m/duesenberg/">Duesenberg</a>, <a href="https://www.classic.com/m/lincoln/">Lincoln</a>, <a href="https://www.classic.com/m/cadillac/">Cadillac</a>, and <a href="https://www.classic.com/m/packard/">Packard</a>. Initially fitted with a 4.7L inline six engine, in 1928 the Imperial received a larger and more powerful 5.1L inline six unit. Body styles available included coupe, roadster, sedan, and limousine. Production of the first generation Imperial ended in 1930, when the <a href="https://www.classic.com/m/chrysler/imperial/2nd-gen/">Second Generation Chrysler Imperial</a> was introduced.

Chrysler first introduced the Imperial in 1926. The Imperial was created to compete with the top automotive manufacturers at the time,…

1st Gen

Chrysler Imperial - 2nd Gen

The second generation of <a href="https://www.classic.com/m/chrysler/imperial/">Chrysler Imperial</a> was introduced in 1931. This updated generation of Imperial was offered in a wide range of body styles, including convertible, sedan, coupe, limousine, phaeton, roadster, and coupe. The second generation of Imperial was marketed as the Imperial 8, due to the model&#39;s new 6.3L inline eight engine. High end variants known as Custom Imperials were offered, and these cars featured individualized details, as well as coachbuilt bodies. The second generation Imperial was built until 1933, when the <a href="https://www.classic.com/m/chrysler/imperial/3rd-gen/">Third Generation Chrysler Imperial</a> was unveiled.

The second generation of Chrysler Imperial was introduced in 1931. This updated generation of Imperial was offered in a wide range of body…

Imperial - 2nd Gen

2nd Gen

Chrysler Imperial - 3rd Gen

The third generation of <a href="https://www.classic.com/m/chrysler/imperial/">Chrysler Imperial</a> was introduced in 1934. This generation of Imperial featured a radical redesign, and the implementation of Chrysler&#39;s new &quot;Airflow&quot; design language. These new cars were not only advanced in terms of design, also in layout, with the engine and passenger cabin moved forward, giving better ride and handling. The third generation was offered with a choice of a&nbsp; 5.3L or 6.3L inline eight engine, and was only offered as a four door sedan. Production of the third generation Imperial lasted until 1936, when Chrysler introduced the <a href="https://www.classic.com/m/chrysler/imperial/4th-gen/">Fourth Generation Imperial</a>.

The third generation of Chrysler Imperial was introduced in 1934. This generation of Imperial featured a radical redesign, and the…

Imperial - 3rd Gen

3rd Gen

Chrysler Imperial - 4th Gen

The fourth generation of <a href="https://www.classic.com/m/chrysler/imperial/">Chrysler Imperial</a> was unveiled in 1937. The fourth generation Imperial was offered exclusively as a four door, seven seat limousine powered by a 5.3L inline eight engine. Alongside the standard models, the Custom series, which featured additional luxury, as well as a sleeker appearance due to the removal of the rear quarter panel windows. Production of the fourth generation Imperial lasted until 1939, when the <a href="https://www.classic.com/m/chrysler/imperial/5th-gen/">Fifth Generation Chrysler Imperial</a> was unveiled.

The fourth generation of Chrysler Imperial was unveiled in 1937. The fourth generation Imperial was offered exclusively as a four door,…

Imperial - 4th Gen

4th Gen

Chrysler Imperial - 5th Gen

The fifth generation of <a href="https://www.classic.com/m/chrysler/imperial/">Chrysler Imperial</a> was introduced for the 1940 model year. The fifth generation Imperial was only available as a sedan or limousine, both of which were powered by a 5.3L inline eight engine. Only the Crown trim level was offered for this generation of Imperial, as the standard trim was put on hold. Production of the fifth generation Imperial continued until 1948, when the <a href="https://www.classic.com/m/chrysler/imperial/6th-gen/">Sixth Generation Chrysler Imperial</a> was released.

The fifth generation of Chrysler Imperial was introduced for the 1940 model year. The fifth generation Imperial was only available as a…

Imperial - 5th Gen

5th Gen

Chrysler Imperial - 6th Gen

The sixth generation of <a href="https://www.classic.com/m/chrysler/imperial/">Chrysler Imperial</a> was introduced for the 1949 model year. The sixth generation of Imperial saw new and updated styling, as well as a much wider range of body styles including convertible, &#39;Newport&#39; two door hardtop, a Club coupe, and Imperial Custom limousine. This latest generation of Imperial drew heavily from the Chrysler New Yorker, including using the same 5.3L inline eight or 5.4L V8 engines. The sixth generation Imperial was produced until 1954, after which Chrysler decided to separate the <a href="https://www.classic.com/m/imperial/">Imperial</a> into its own division. The Imperial name would feature on a Chrysler again in 1990 on the <a href="https://www.classic.com/m/chrysler/imperial/7th-gen/">Seventh Generation Chrysler Imperial</a>.

The sixth generation of Chrysler Imperial was introduced for the 1949 model year. The sixth generation of Imperial saw new and updated…

Imperial - 6th Gen

6th Gen

Chrysler Imperial - 7th Gen

The seventh and final generation of <a href="https://www.classic.com/m/chrysler/imperial/">Chrysler Imperial</a> was introduced for the 1990 model year. The seventh generation Imperial was the first time the Imperial name was used on a Chrysler model for 35 years, as <a href="https://www.classic.com/m/imperial/">Imperial</a> had previously been its own brand. This short lived generation of mid sized cars was only available as a four door sedan, and was fitted with a 3.3L or 3.8L V6 engine. Production of the Chrysler Imperial ended in 1993.

The seventh and final generation of Chrysler Imperial was introduced for the 1990 model year. The seventh generation Imperial was the first…

Imperial - 7th Gen

7th Gen

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Chrysler first introduced the <a href="MKT:6915" old-href="https://www.classic.com/m/chrysler/imperial/">Imperial</a> in 1926. The Imperial was created to compete with the top automotive manufacturers at the time, including makes such as <a href="MKT:2490" old-href="https://www.classic.com/m/duesenberg/">Duesenberg</a>, <a href="MKT:679" old-href="https://www.classic.com/m/lincoln/">Lincoln</a>, <a href="MKT:607" old-href="https://www.classic.com/m/cadillac/">Cadillac</a>, and <a href="MKT:2487" old-href="https://www.classic.com/m/packard/">Packard</a>. Initially fitted with a 4.7L inline six engine, in 1928 the Imperial received a larger and more powerful 5.1L inline six unit. Body styles available included coupe, roadster, sedan, and limousine. Production of the first generation Imperial ended in 1930, when the <a href="MKT:6917" old-href="https://www.classic.com/m/chrysler/imperial/2nd-gen/">Second Generation Chrysler Imperial</a> was introduced.

Chrysler Imperial - 1st Gen(1926 to 1930)

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